Katy Perry angered animal lovers for telling her poodle dog to chase koalas in a controversial advert.
The pop star and her Myer bosses were forced to take down the “disgusting” advert which initially thrilled loyal Australian fans with a chance to win free tickets to her upcoming Witness: The Tour.
A large number of viewers were red-faced when Perry’s pet dog Nugget got encouragement from the pop star to “go chase some Koalas.”
The Courier-Mail alerted Myer, the controversial video advert sponsors, of complaints pouring in against the singer’s choice of words, and it was quickly removed.
“We are aware of comments in relation to Katy Perry’s Witness: The Tour advertisement and a particular reference made to koalas,” says a spokesperson for the bosses.
“We are currently removing the material which references koalas.”
Image from Courier Mail shows a three-year-old male koala which had to be euthanized after a dog attack in Petrie.
In the controversial video, she urged her viewers to go into a draw if they wish to win one out of her 8,000 tickets to the show which kicks off in Australia next year.
“Let’s go chase some koalas, nugget!” Perry told her beautiful poodle in the advert.
Myer is the naming rights partner of Perry’s Witness tour.
Claire Madden, a wildlife vet who works in Queensland, Australia, said the advert was sickening, and offered an invitation to Perry, who she said would be surprised at the number of injured koalas which are treated everyday for injuries suffered from dog attacks.
“Katy Perry I challenge you to come and spend a day with me (a wildlife vet) and learn first hand why your comment should NOT be streamed across the nation,” Claire said.
“Come visit me and you will quickly learn how adorable and precious our koalas are and how undeserving your comment is.”
The animal rights activist expressed happiness after Myer tendered apologies for the mistake, but said Perry’s advert should never have been approved.
“It’s great news that they’ve taken some action over this, although I’m still amazed as to how the marketing department could have let this comment feature on an ad in the first place,” said Claire, who worked at the Australia Zoo and Currumbin Wildlife Sanctuary. “It’s sheer ignorance.”
The Australian koala is not listed as an endangered species, but there are less than 100,000 left in the wild.
Over 100 cases of dog attacks against the animals are reported each year.
Watch Perry’s Witness: The Tour announcement in Sydney, Australia.
“This is just absolute ignorance from Perry and Myer, and inappropriate on so many levels,” Claire added.
“Perry is a role model to so many young people, and this just destroys all the good work we do to try to encourage people not to let their dogs come into contact with koalas.”