Queen Bey is suing a clothing company in Texas, U.S.A. for selling products with a moniker “Feyonce” that has mimicked her original registered brand name “Beyonce”.
The San Antonio company is offering a wide range of products in its website: tank tops, sweatshirts, sweater, hoodie jackets, t-shirts and more.
The company is also selling coffee mugs. One of the cups has these words: “Feyonce, he put a ring on it” and it is sold at the price of $14.95.
Another mug on display asked, “Does this ring make me look engaged?”
Beyonce’s lawsuit filed at a Manhattan Federal Court claims the three defendants “have willfully traded upon the goodwill and notoriety of Beyonce, arguably one of the most famous musical artists and entrepreneurs in the world,” and thereby causing an “immediate and irreparable harm” to the artist.
The multiple Grammy Awards singer is seeking a closure of the said company with compensations that will be paid as damages to her brand and fees for her legal representative.
Feyonce is an ambiguous use of Beyonce’s ‘Single Ladies’ hit album from 2008.