Chinese consumers focus on green consumption during Singles Day shopping

E-commerce heavyweights in China hit record highs during the recent 2021 extravaganza tagged Singles Day Sales. China e-Commerce Sales 2021 Despite a low-key start without countdowns on platforms, this year's Singles Day shopping extravaganza has showcased enormous consumption vitality and injected fresh impetus into China's economic development, with an emphasis on inclusive growth and eco-friendly … Continue reading Chinese consumers focus on green consumption during Singles Day shopping

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The Impact of Technology Adoption in e-Commerce: A case of Jumia Nigeria

The advances made in the field of information and communication technology in the late twentieth century and early twenty- first century coupled with relatively higher incomes and drop in prices of consumer goods have fueled consumption globally and more importantly the rise of electronic shopping. Ekwueme and Akagwu (2017) asserted that e- commerce as a … Continue reading The Impact of Technology Adoption in e-Commerce: A case of Jumia Nigeria

Achieving sustainability in e-Commerce through SWOT analysis

Conducting a SWOT analysis — strengths, weaknesses, opportunities, threats — is something many MBA students find difficult to handle. Unfortunately, businesses frequently treat SWOT analysis like geometry — one of those things you have to learn but will never use again. But SWOT analysis offers a concrete, real-world audit of a company and a scan … Continue reading Achieving sustainability in e-Commerce through SWOT analysis

Alibaba makes history with Sales worth $17.8 Billion on 11.11.2016

Singles’ Day for the year 2016 has turned into a historical money-spinner for Alibaba, China's leading e-commerce giant. Every year, 11 November is considered a shopping day all over the country as shops offer varied goods at discounted prices. Alibaba.com reportedly crashed last night due to the millions of people logged in to make purchases … Continue reading Alibaba makes history with Sales worth $17.8 Billion on 11.11.2016