Adoption of strategies does not guarantee business survival in the world’s digital economies, but using the right business model in a particular market environment is the key. Customer relationship in business-to-business (B2B) e-commerce has changed paradigms from the 4Ps of marketing to relationship marketing. New customer relationship management (CRM) paradigms promote strategic alliance, social relations, … Continue reading Customer Relationship Management and Business Driven Technology
Photo by Pixabay on Pexels.com Governments seek to encourage FDI for a variety of reasons. On occasion, though, the process can cross the lines of ethics and legality. In November 2010, seven global companies paid the US Justice Department “a combined $236 million in fines to settle allegations that they or their contractors bribed foreign … Continue reading Global Management: CSR and Business Ethics in Action
Photo by Mikhail Nilov on Pexels.com Many governments encourage FDI in their countries as a way to create jobs, expand local technical knowledge, and increase their overall economic standards. Countries like Hong Kong and Singapore long ago realized that both global trade and FDI would help them grow exponentially and improve the standard of living … Continue reading Why and How Governments Encourage FDI
This week, the chief executives of U.S. automakers Ford and General Motors (GM) said that to counter Chinese rivals moving into the U.S. and European markets, they are open to working together to cut electric vehicle (EV) technology costs. At a conference sponsored by Wolfe Research, GM CEO Mary Barra told investors, "If there are … Continue reading American automakers collaborating to compete with Chinese EV manufacturers
Photo by Mikhail Nilov on Pexels.com Importance of Creating Sustainable Businesses Increased investment in sustainable business practices can boost a company’s profitability. According to Liang et al (2018), evidenced-based studies show that the most sustainable companies are also the most popular, competitive and profitable brands. But there are numerous examples of companies competing at the … Continue reading Benefits of Sustainability in Business
Photo by Alesia Kozik on Pexels.com THEORETICAL ANALYSIS OF KEY SUSTAINABILITY CONCERNS IN A CIRCULAR ECONOMY The Triple Bottom Line (TBL) John Elkington designed the Triple Bottom Line (TBL) theory in 1994 to link sustainable business with the three “Ps” (i.e. people, planet and profit). In a volatile business world where inequality, poverty and climate … Continue reading Theoretical Analysis of Key Sustainability Concerns in a Circular Economy
Photo by fauxels on Pexels.com 2.2 Fielder’s Contingency Model Having confirmed the effectiveness and shortcomings of the SWOT analysis on Ryanair’s managerial problems, it becomes necessary to test how Fielder’s Contingency Model on leadership-staff relationships can transform business. Fielder’s Contingency theory concentrates on leadership, with the opinion that an organization’s success depends most on managers’ … Continue reading Fielder’s Contingency Model
1. Background of Netflix Photo by cottonbro on Pexels.com 1.1. Overall Overview of Netflix Company’s NameNetflix, Inc.Company’s Former NamesKibbleCEOReed Hastings, Ted Sarandos (co-CEO)Company TypePublicYear Founded1997Number of Employees8600 (2019)Annual RevenueUS$ 20.15 billionFounderReed Hastings, Marc RandolphArea ServedWorldwide (excluding North Korea, Mainland China, Syria, Crimea)HeadquartersLos Gatos, California, USOperating IncomeUS$ 2.604 billion (2019) 1.2. Introduction to Netflix For the Netflix … Continue reading How Netflix can achieve competitiveness in local and international markets
Environmentalists' traditional role is to hold governments and corporations accountable and to inform, motivate and engage the broader public of the dangers posed by government inaction or corporate malfeasance. And our relationships with both government and business have often been uneasy. On the government side, pro-environment leaders come and go. Some have passed forward leaning … Continue reading The solution to climate change
Groucho Marx once said, "I'd never join any organization that would invite me to be a member." Well, we'd want Groucho in our organization, and (if he were alive) we think we might get him to join. That's because we want members from all sectors of the community. And that's what this section is about. … Continue reading How to promote participation among diverse groups
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