British Broadcasting Corporation
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STUDY MOTIVATION Pandemic aftershocks have continued to disrupt global economies in 2023, but many organizations have gained resilience through strategic management. The key challenges to organizational growth are mostly within the system, specifically among workforces, so leaders need to analyse their internal business environments to make purposeful decisions based on how their employees feel about…
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1.1 BACKGROUND OF THE STUDY Corporate culture means the norms, values, and policies that determine how employees perceive things and behave in the workplace, as well as how they feel about themselves and others. Culture has a direct impact on brand equity, customer trust, and business performance because it reflects on daily business activities. The…
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