Great lessons to learn from Amazon brand strategy

Why is it impossible to mention online shopping without thinking of Amazon? The answer is simple—branding. The Amazon branding strategy has transformed it into a business that stands out in the crowded e-commerce space and rakes in billions in annual sales. But, how did they do it? This post looks deeper into the Amazon success strategy, … Continue reading Great lessons to learn from Amazon brand strategy

Range Rover to launch a rival for BMW X6 and Mercedes GLE Coupe

A new Range Rover -- bigger than the Evoque and with coupe styling -- is taking shape at Land Rover. Recent spy photographs taken in Scotland show a longer version of the Range Rover Evoque code-named L560. Body cladding on the Range Rover mule appears to be concealing a coupelike rear end. It would fall … Continue reading Range Rover to launch a rival for BMW X6 and Mercedes GLE Coupe

Is It OK To Lie On Your Resume?

Job seekers tell small white lies on their CV's most times and get away with it. That's not to say, however, that it is alright and acceptable. The biggest lies are overstating your education and experience, but even those little white lies, such as trying to broaden your volunteer efforts with activities you haven’t done, … Continue reading Is It OK To Lie On Your Resume?

Careers: A Professor’s CV of Failures.

People who chose to go against the status quo because they believe in self exploration never get disappointed in the long run if they persevere. A professor at Princeton University looking for a new job knew this very well, he then made a choice you won't believe. He prepared his CV but instead of marketing his achievements, … Continue reading Careers: A Professor’s CV of Failures.

Careers: 7 Candidates Most Hated By Employers.

There are lots of lessons for candidates to learn before they step into that interview hall. An applicant may have the right qualifications; confidence; fluency; job experience and more but in most cases,  fail to secure the seemingly begging jobs. Learning by experience is acceptable for job seekers as well as those who have already … Continue reading Careers: 7 Candidates Most Hated By Employers.

Fanciful Fashion Designs, Strictly For Gay Men

Like guyliner and Justin Bieber, men have a track record of stealing things previously only held dear by the fairer sex. But one of the most unlikely items to try to make the jump across genders is lingerie. Homme Mystere, an Australian underwear company founded two years ago by Queensland entrepreneur Brent Krause, caters exclusively … Continue reading Fanciful Fashion Designs, Strictly For Gay Men

British Airways Flights Hit By Bed Bugs Outbreak

A British Airways plane infested with bed bugs was allegedly kept in service despite staff knowing about the problem - a claim the airline denies. The Sun reports that staff at the airline logged the issue after the insects were spotted – and passengers bitten – on a flight from the US to Heathrow last … Continue reading British Airways Flights Hit By Bed Bugs Outbreak

12 Best Buys That’s Hot In The Market Right Now

Checked sun-tops, pleated midi skirts and this season's "it" jean are tempting us onto the high street this week. Avoid tucking tees in and create a relaxed silhouette by throwing a chunky knit over the top and wearing with white trainers.  Try a textural mash-up by wearing a long-sleeved Breton tee underneath this slip. Punctuate … Continue reading 12 Best Buys That’s Hot In The Market Right Now

The Current Billionaire Capital of the World

  This year's Hurun Global Rich List shows Beijing has replaced New York as the billionaire capital of the world. Hurun noted that out of a record 2,188 billionaires in 68 countries and regions, China has 568 places on the list, with a hundred of them based in the capital. The addition of 90 wealthy … Continue reading The Current Billionaire Capital of the World

Alibaba Owner Just Bought A Historic French Vineyard

Alibaba founder and co-owner of Guangzhou Evergrande FC, Jack Ma has become the latest investor to snap up a French vineyard. The second-richest person in China has bought the Chateau de Sours vineyard in France's famed wine-growing region of Bordeaux. A purchase price has not been announced.  It does include an 85-hectare property which produces … Continue reading Alibaba Owner Just Bought A Historic French Vineyard